F1's deal with Apple questioned despite continued growth after Liberty Media earnings report

Discussion in 'Motorsport News' started by Sim Racing Online, Feb 28, 2026 at 2:22 PM.

  1. Sim Racing Online

    Sim Racing Online Administrator Staff Member Donator

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    Apple was announced as the exclusive Formula 1 broadcast partner in the United States from the 2026 season in October 2025, and while the new deal is understood to be worth $50million more than ESPN's previous contract, questions have been raised about whether it was the right call for Liberty Media.
    During a Q&A session with analysts following the release of Liberty Media's earnings report ...Keep reading
     

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